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6 Best Feminine WordPress Themes for Women 2017

Are you looking for beautiful feminine WordPress themes! What are Feminine WordPress Themes? Everything you need for a beautiful theme, Feminine WordPress theme is a complete feminine theme that is suitable for a wide range of niches that includes – fashion, lifestyle, food, travel, beauty, mommy blogger. Women business owners, creatives, and female bloggers make up a huge part of the blogosphere today, “This theme is for Women” Yes! Feminine is female orientated WordPress themes. Where Is The Best Feminine WordPress Themes? Anyway, on with the show… Here is my top 6 Feminine WordPress Themes, Every Women’s Fashion Blogger Should Use! 60%
$4.99 Coupon HostGator Up to 60% OFF + $4.99  SEOOFBLOG2017 Get 60% OFF Select Domains + Domains for $4.99/mo! Expires on: 2017-10-01 (1) The Essence – A Responsive WordPress Blog ThemeThe Essence is a responsive WordPress theme, packed with useful features such as – featured slider, Instagram photos, MeridianStyler, multiple homepage layouts and more.  Th…
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Facebook will add ‘more human review’ of ad-targeting options

On Wednesday, Facebook COO Sheryl Sandberg outlined steps the company is taking to address its latest ad-targeting controversy.Last week, ProPublica revealed that Facebook’s ad-targeting options included the ability to target ads to people who had listed “Jew hater” as their field of study and “NaziParty” as their employer. In response, Facebook removed four ad-targeting fields populated by an algorithm based on information people entered into their Facebook profiles. Education, employment, field of study and job title targeting were disabled for new campaigns.Now, the company is instituting “more manual review of new ad targeting options to help prevent offensive terms from appearing,” according to a Facebook post by Sandberg (embedded below). The company has also re-enabled some of the ad-targeting options that are based on self-reported user data.“After manually reviewing existing targeting options, we are reinstating the roughly 5,000 most commonly used targeting terms – such as ‘…

Marketing Day: Mobile wallets, Microsoft joins Coalition for Better Ads & Snapchat Creative Partners

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:An integrated approach: From SEO to PPC and beyond
Sep 20, 2017 by Chris Liversidge
Columnist Chris Liversidge shares highlights and insights from two industry events where integrated search marketing was a hot topic this year.Successful brands aren’t focusing on what’s now — they’re focusing on what’s next
Sep 20, 2017 by Mike Sands
Don’t wait to react to consumers’ quickly changing tastes. If you want to stay competitive, columnist Mike Sands explains, you need to use your customer data to anticipate what they may desire next.Why marketing convergence is non-negotiable in a post-mobile world
Sep 20, 2017 by Jim Yu
In the age of the increasingly fragmented customer experience, how do marketers compete for attention? Columnist Jim Yu believes the convergence of content and search is key.Thinking about an SEO platform? We compare 13 leading vend…

An integrated approach: From SEO to PPC and beyond

For most businesses, the summer season means a slow-down in industry events — but for digital marketers, there is no rest! My company was out in force at both The Turing Festival and BrightonSEO this year, both of which represent fantastic forums for knowledge-sharing and networking.Reflecting on what were hugely insightful conferences, I’d like to run over themes that stood out to me — and how digital marketers can put insights drawn from them into practice.Attendees of both conferences were spoiled for choice: Speakers from the world’s largest and most inspiring companies, including Google, Moz and Skyscanner, headlined stages. Members of our paid search team were particularly wowed by the session delivered by Wil Reynolds, the founder of Seer Interactive.Breaking down silosWil Reynolds’s background commanded the audience’s attention from the get-go with a story that is still relatively unusual in the marketing world. Originally an SEO expert who turned to PPC, Reynolds suggested th…

Successful brands aren’t focusing on what’s now — they’re focusing on what’s next

They made me do it.I didn’t even try to resist. It’s almost as if they knew I would go for it — even though it would totally disrupt the lives of my family.So, yeah, I booked a completely random last-minute family getaway on Airbnb, adding on teen-friendly excursions through its Trips service. (And, if my children get bored, they always have Netflix and Spotify, of course.) Me, I’ll keep on top of things at a nearby WeWork space. No need to rent a car — Lyft will take care of our driving needs. Blue Apron can feed us.This may have seemed impulsive a few years back. But today, it’s a common reflex. The explosive growth of newer, smaller, innovative companies that improve the way we live our lives has forever changed consumer behavior. Not to mention the marketplace: In 2015, 90 percent of the top 100 US consumer brands lost market share due to disruptive new brands, with 62 percent of incumbents experiencing falling sales.Yet the reason these forward-thinking startups are killing it is…

Why marketing convergence is non-negotiable in a post-mobile world

Nearly half a century ago, Motorola released the first handheld mobile phone. It was a bulky predecessor to today’s sleek 4-ounce touchscreens.A game of pong on such a device was inconceivable, let alone access to the world wide web (which didn’t even exist at that time). It wasn’t until 27 years later that the first mobile ad, an SMS text, would introduce a world where people’s lives were divided into a series of micro-moments as brands set forth their influence in the mobile world.Fast-forward to 2017. Boundaries between the physical and digital realms have blurred to the point that, for many of us, there is little if any distinction between the two at all.The undeniable ubiquity of mobile devices — with Ericsson estimating there will be at least 6.8 billion smartphone users, or the majority of the world population, by 2022 — has created a perpetually connected society for which there is little need to differentiate between life online and offline.But mobile is old news. Artificial …

Thinking about an SEO platform? We compare 13 leading vendors

SEO software comes in many shapes and sizes, from rank-checking tools and keyword research toolsets to full-service solutions that manage keywords, links, competitive intelligence, international rankings, social signal integration and workflow rights and roles.How do you decide which one is right for your organization?MarTech Today’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for SEO platforms and the considerations involved in implementing this software into your business.This 42-page report includes profiles of 13 leading SEO tools vendors, pricing information, capabilities comparisons and recommended steps for evaluating and purchasing.Visit Digital Marketing Depot to download “Enterprise SEO Platforms: A Marketer’s Guide.”

via Marketing Land

Body Shop and Urban Airship turn mobile wallets into brand and social engagement tool

Mobile wallets remain underappreciated and underutilized by retailers. Mobile wallet passes are more lightweight than full-blown retail apps, are more likely to be downloaded and can deliver some of the same marketing functionality, such as location-based notifications.Now, The Body Shop and Urban Airship, which offers a mobile wallet marketing solution, have further expanded the use cases for mobile wallets with a very creative promotion to raise awareness of the beauty retailer’s campaign against animal testing using a mobile wallet pass. The campaign seeks to end cosmetics testing on animals globally.The pass shows signature counts for The Body Shop’s Forever Against Animal Testing petition, which will ultimately be presented to the UN. Signatures are being collected online and in The Body Shop stores, and there’s a multichannel campaign to promote the petition.What’s interesting here is that The Body Shop is using the mobile wallet pass to raise awareness of a social cause closely…