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Showing posts from September 30, 2017
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Marketing Day: Facebook video metrics, affiliate marketing strategies & canonical tags

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:Closed-Loop Marketing: A Recipe for Growth
Sep 29, 2017 by Digital Marketing Depot
The buyer’s journey is morphing into a self-guided tour, and therefore, capturing and tracking behavioral data is more important than ever. Integrating sales and marketing in a closed loop based on that data is your key to conversion.7 on-site SEO problems that hold back e-commerce sites
Sep 29, 2017 by Pratik Dholakiya
Is your e-commerce site experiencing weak organic traffic? Columnist Pratik Dholakiya shares some common issues that impact SEO for online retailers and offers a few suggestions.Artificial intelligence is changing the rules of account identification
Sep 29, 2017 by Peter Isaacson
Columnist Peter Isaacson takes a look at how AI-powered intent data is transforming the way B2B marketers approach their Account-Based Marketing programs.5 metrics to mea…

Closed-Loop Marketing: A Recipe for Growth

The buyer’s journey is morphing into a self-guided tour, and therefore, capturing and tracking behavioral data is more important than ever. Integrating sales and marketing in a closed loop based on that data is your key to conversion.In this issue of Agency Perspective from SharpSpring, you’ll learn about:“closing the loop” to keep up with changing buyer behaviors.five technologies for optimizing campaigns and tracking performance.the stages involved in a successful closed-loop strategy.Visit Digital Marketing Depot to download “Closed-Loop Marketing: A Recipe for Growth.”

via Marketing Land